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SME Workshop -If you run a business this is an event not to be missed!
Thursday 8 November 2018 – 8:00 am to 10:00 am
Small Medium Business Workshop – If you run a business this is an event not to be missed!
Ad Standards and ATO
8.00am – 9.00am
Understanding the Australian advertising codes of practice and why it matters to business
- Getting the right kind of advertising attention
- What to do if Ad Standards contacts you
- Every business spending money on advertising and marketing should attend
Today’s information-rich world sees your customers bombarded with advertising messages at every turn.
In a bid to stand out from the pack, businesses can inadvertently cross a line. Customers may view content as misleading or deceptive – or even worse, raise complaints on the grounds of discrimination, vilification, cruelty, or just poor taste. Add social media into the equation, and reputation can be damaged overnight.
Join the CEO of Ad Standards, Fiona Jolly, to find out more about the advertising self-regulation system and its complaints system which applies to all businesses in Australia.
Fiona Jolly has been Chief Executive Officer of Ad Standards since October 2005, following an extensive and diverse career with a number of Commonwealth Government departments.
She holds a Master of Laws (specialising in communications and international trade law) from the University of Melbourne and is a graduate of the Australian Institute of Company Directors.
During her career Fiona has combined her extensive experience in regulatory reform with the determination to balance the rights of industry and consumers in the context of minimal or no government intervention.
Fiona is currently Vice President of the International Council for Ad Self-Regulation (ICAS), and Convenor of the Australian Classification Review Board.
9.00am – 10.00am
Single Touch Payroll and Small business update – ATO
Single Touch Payroll (STP) aligns your reporting obligations to your payroll processes. From 1 July 2018, employers with 20 or more employees began reporting through STP. If you’re a small business with 19 or less employees, you can choose to start reporting through Single Touch Payroll now. John Shepherd will discuss the benefits of reporting through Single Touch Payroll, and what you need to do to transition.
John will also provide an update on a range of tips, tools and services to help make it easier for you to get your tax and super right.
John Shepherd, Assistant Commissioner – Australian Taxation Office.
John is the Program Lead for Single Touch Payroll. He performed a number of senior roles in his 27 years with the ATO, leading significant change programs and projects seeking to improve the client experience. Playing an active role in the implementation of SuperStream, John also led the delivery of a number of other super reform initiatives, including driving online superannuation account consolidation.
John has been a passionate Movember ambassador since 2009, the ATO team he leads raised over $40,000 last year and holds a Masters of Taxation and is based in Canberra.
$20.00 – $35.00
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